Key Takeaways

As cybersecurity partners navigate mounting delivery complexity and shifting client expectations, expanding beyond pure product reselling into full-lifecycle services, including consulting, implementation, managed services, support, and threat detection and response, has become the primary engine of profitable growth. Join Palo Alto Networks and industry analyst firm Omdia on November 10 for an exclusive unveiling of new research detailing how platformization and Agentic AI empower partners to scale resources, lower operational costs, and capture greater market share.
This webinar explores Omdia's Partner Ecosystem Multiplier (PEM) study, delivering a concrete, evidence-based roadmap for resellers and MSSPs to optimize service margins while elevating client security outcomes.
As the ChannelPro Network’s online director and tech editor for over a decade, Matt Whitlock has spent years blending sharp tech insight with digital know-how. He brings more than 25 years of experience working in the technology industry to his reviews, analysis, and general musings about all things gadget and gear.