The Platform Dividend: Quantifying the Partner Services Multiplier
Key Takeaways
- The Full-Service Multiplier: Analyze Omdia’s Partner Ecosystem Multiplier to identify margin potential and growth opportunities across consulting, implementation, support, managed services, and detection and response.
- Unlocking the “Platform Dividend”: Quantify the cost reductions and operational efficiencies gained by consolidating onto a single platform, eliminating the overhead and friction of multi-vendor environments.
- Scaling Operations with Agentic AI: Discover how embedded automation and Agentic AI streamline service delivery, allowing technical teams to scale capacity and boost profitability without driving up resource costs.
- 3-Year Client Lifetime Value (LTV): Leverage Omdia’s three-year financial model to evaluate long-term partner returns, operational efficiency gains, and client lifecycle expansion trajectories.
- Delivering Superior Business & Security Outcomes: Learn how market-leading partners leverage platform alignment to differentiate their service offerings, accelerate time-to-value, and deliver measurably stronger security defenses for their customers.
Reserve Your Spot for Our Upcoming Webcast
As cybersecurity partners navigate mounting delivery complexity and shifting client expectations, expanding beyond pure product reselling into full-lifecycle services, including consulting, implementation, managed services, support, and threat detection and response, has become the primary engine of profitable growth. Join Palo Alto Networks and industry analyst firm Omdia on November 10 for an exclusive unveiling of new research detailing how platformization and Agentic AI empower partners to scale resources, lower operational costs, and capture greater market share.
This webinar explores Omdia's Partner Ecosystem Multiplier (PEM) study, delivering a concrete, evidence-based roadmap for resellers and MSSPs to optimize service margins while elevating client security outcomes.
Event Speakers
Matt Whitlock is tech editor for The ChannelPro Network, MSSP Alert and ChannelE2E, bringing more than 25 years of technology industry experience to his coverage of cybersecurity, emerging technologies and the IT channel. A seasoned editor, podcast host and event moderator, he translates complex technical topics into practical insights for MSPs and MSSPs. His work connects technology with the business decisions that help service providers protect clients, strengthen operations and grow.