Censys embraces channel-first strategy for new business growth

Censys has announced a significant strategic shift, committing to derive 100 percent of its new business through channel partners. This move aims to accelerate the growth of its AI-powered Internet intelligence platform by prioritizing its partner ecosystem, according to a report by CRN.

Censys, an AI-powered vendor providing external visibility for security and threat investigation teams, is now adopting a channel-first approach for all new business. This strategy aims to leverage partners to drive accelerated growth for its Internet intelligence platform. The company, which already generates over 70 percent of its revenue through the channel, is enhancing its partner program with new demand-generation investments, improved enablement, and expanded support from subject-matter experts.

Partners will also receive early access to the platform roadmap and upcoming AI capabilities. The Censys platform maps public Internet infrastructure to offer enhanced external visibility, aiding exposure management and threat investigations, ultimately helping organizations modernize their security operations. The company reported 186 percent growth in partner-sourced bookings in the first half of 2026 compared to the previous year. This strategic evolution is designed to help partners capitalize on the growing opportunities presented by AI and the intensifying threat landscape in security operations.

Source: CRN