Bitdefender Delivers Enhanced Cybersecurity for European and Australian Markets
Bitdefender has debuted new security tools that provide threat prevention and detection, a password manager, secure virtual private network (VPN) for online privacy and 24/7 digital identity protection monitoring, the cybersecurity company announced in a prepared statement.
Know Your Identity Protection Score
The new offering, Bitdefender Premium Security Plus, provides an Identity Protection Score service specifically for European and Australian consumers. Premium Security Plus analyzes personal data breach history to determine how much of their sensitive data is available online, what their personal risk level is, and what corrective steps are needed to better protect their identity.
Premium Security Plus also prevents, detects and remediates cyber threats across multiple operating systems, including Windows, macOS, Android and iOS, the company said. The resulting “health” score is calculated by analyzing the user’s data breach exposure, including the number of data breaches they are linked to and the type of information compromised.
Identity Theft Grows
Bitdefender notes that consumer surveys reveal that 33% of Europeans have experienced identity theft, making it the second-most common type of fraud in Europe and causing more than €24 billion in financial damages in recent years. Explaining the inspiration behind the company’s new offering, Ciprian Istrate, Bitdefender’s senior vice president of operations, Consumer Solutions Group, said:
“As more daily activities are conducted online — from personal banking and finance, to shopping, telehealth and paying taxes — cybercriminals are increasing efforts to steal or hold valuable data for ransom. The frequency of data breaches is driving consumer demand for real-time updates on how safe their identity and personal information is online.
“Bitdefender Premium Security Plus delivers complete peace of mind through advanced cybersecurity protection that prevents threats, such as malware and phishing, while actively protecting the integrity of personal data from theft and misuse.”
How to Obtain Premium Security Plus
Bitdefender Premium Security Plus is available as an annual or monthly subscription. Existing customers with the Digital Identity Protection add-on will receive the latest product and service updates, including the new Identity Protection Score, in their valid subscription at no additional cost.